Of those who used it, 54% said they couldn’t get the same information anywhere else – this rose to 70% for some topics – and 82% said they would share it with friends. On average, girls improved understanding of topics by 36% after reading the content.
We have completed our first phase of development and are now exploring rolling out the chatbot to other platforms, such as WhatsApp. We are also exploring building up AI capacities with Machine Learning to enable girls to ask questions and be directed to content that most closely answers their questions.
Through this initial phase we’ve established that a chatbot can work in multiple diverse countries. Our next step is to focus in on one country before launching a new and improved version of Big Sis at scale, so that we can equip girls with the knowledge they need to stay healthy, get an education, earn their living and make better decisions about their own lives.
If you want to know more about how Girl Effect built the chatbot, download the paper below:
How Girl Effect built a chatbot