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OUR REACH
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Girl Effect reached over +150 million people across Africa and Asia in 2025, including 1.5 million through our digital health platforms.

28.5M

people reached in Ethiopia

78.8M

people reached in India

Individuals engaged across Africa and Asia:

150M+

6.7M

people reached in Kenya

10.4M

people reached in Nigeria

1.7M

people reached in South Africa

24.6M

people reached in Tanzania

OUR REACH
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Individuals engaged across Africa and Asia:

150M+

Girl Effect reached over +150 million people across Africa and Asia last year, including 1.5 million through our digital health platforms.

28.5M

people reached in Ethiopia

78.8M

people reached in India

6.7M

people reached in Kenya

10.4M

people reached in Nigeria

24.6M

people reached in South Africa

1.7M

people reached in Tanzania

OUR IMPACT
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As a key partner to the Ministry of Health in Tanzania, our efforts supported the vaccination of 460k girls in the national push for the
single-dose HPV vaccine in 2025.

Girls in zero-dose communities vaccinated and counting:

460K

“When I listen, I will go share the information with others and if I hear the vaccine will be administered
I will go with my friend to get the vaccine. If my mother listens to it, she will also guide me and
advise me to go get the vaccine.”

— Girl, Tanzania, 15 years old

32%

increase in HPV vaccine uptake in Malawi

OUR IMPACT
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Girls in zero-dose communities vaccinated and counting:

460K

As a key partner to the Ministry of Health in Tanzania, our efforts supported the vaccination of 460k girls in the national push for the
single-dose HPV vaccine in 2025.

“When I listen, I will go share the information with others and if I hear the vaccine will be administered
I will go with my friend to get the vaccine. If my mother listens to it, she will also guide me and
advise me to go get the vaccine.”

— Girl, Tanzania, 15 years old

32%

increase in HPV vaccine uptake in Malawi

OUR IMPACT
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Young people in Kenya who engaged with our chatbot were 6% more likely to report contraceptive use (from 47% to 53%).

“Interacting with WAZZII made me feel confident to visit a health clinic to talk about my sexual health. It even gave me a glimpse of the often-asked questions to just prepare me psychologically.”

— Girl, Kenya

13.5%

increase in intended contraceptive use in India

16.5%

increase in likelihood to access services in India

OUR IMPACT
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Young people in Kenya who engaged with our chatbot were 6% more likely to report contraceptive use (from 47% to 53%).

“Interacting with WAZZII made me feel confident to visit a health clinic to talk about my sexual health. It even gave me a glimpse of the often-asked questions to just prepare me psychologically.”

— Girl, Kenya

13.5%

increase in intended contraceptive use in India

16.5%

increase in likelihood to access services in India

OUR IMPACT
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“Big Sis put my mind at rest and helped me get rid of my fear of going for a [HIV] test. I have a partner and I would feel more at ease if I know our status while being intimate."

- Girl, South Africa

19%

increase in knowledge about sexual and reproductive health in India

1.5X

more likely to know where to access sexual and reproductive health information in Ethiopia

OUR IMPACT
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"Big Sis put my mind at rest and helped me get rid of my fear of going for a [HIV] test. I have a partner and I would feel more at ease if I know our status while being intimate."

- Girl, South Africa

19%

increase in knowledge about sexual and reproductive health in India

1.5X

more likely to know where to access sexual and reproductive health information in Ethiopia

OUR IMPACT
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In Ethiopia, 50% of individuals aware of the HPV vaccine say they learned it from our TV drama - whereas only 22% say they learned it from health professionals.

“My parents think that the vaccine has very bad side effects… since I started listening to the talk show I’ve realised that the vaccine can protect you ... and I know I can convince my family.”

— Girl, Ethiopia, 14 years old

22%

increase in awareness of cervical cancer in Ethiopia

3X

more likely to know of the HPV vaccine in Ethiopia

OUR IMPACT
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In Ethiopia, 50% of individuals aware of the HPV vaccine say they learned it from our TV drama - whereas only 22% say they learned it from health professionals.

“My parents think that the vaccine has very bad side effects… since I started listening to the talk show I’ve realised that the vaccine can protect you ... and I know I can convince my family.”

— Girl, Ethiopia, 14 years old

22%

increase in awareness of cervical cancer in Ethiopia

3X

more likely to know of the HPV vaccine in Ethiopia

OUR IMPACT
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In South Africa, individuals who engaged with our content are 10% more likely to know key information about depression

“It felt so good to talk to you! There were so many problems that were running in my mind that are no longer there because of you. I love you Bol Behen [Girl Effect's chatbot in India], Thank You!”

— Girl, India

97%

of people who engage with our content know how to use mental well-being coping mechanisms correctly in South Africa

66%

of people who speak to our chatbot understand the difference between mental illness and mental well-being in South Africa

OUR IMPACT
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In South Africa, individuals who engaged with our content are 10% more likely to know key information about depression

“It felt so good to talk to you! There were so many problems that were running in my mind that are no longer there because of you. I love you Bol Behen [Girl Effect's chatbot in India], Thank You!”

— Girl, India

97%

of people who engage with our content know how to use mental well-being coping mechanisms correctly in South Africa

66%

of people who speak to our chatbot understand the difference between mental illness and mental well-being in South Africa

OUR IMPACT
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“One day I saw in Ni Nyampinga [Girl Effect's magazine and girl-led movement in Rwanda] a Rwandan girl who became a pilot! At that moment I realized that my dream can come true. I decided to study a course combination which can help me achieve this. I am now studying Math, Physics, and Geography”

— Girl, Rwanda, 14 years old

54%

of people who watch our TV drama in Ethiopia report improved knowledge about economic livelihoods

OUR IMPACT
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“One day I saw in Ni Nyampinga [Girl Effect's magazine and girl-led movement in Rwanda] a Rwandan girl who became a pilot! At that moment I realized that my dream can come true. I decided to study a course combination which can help me achieve this. I am now studying Math, Physics, and Geography”

— Girl, Rwanda, 14 years old

54%

of people who watch our TV drama in Ethiopia report improved knowledge about economic livelihoods

OUR IMPACT
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“In a community where we were repeatedly told to stay behind, stay quiet or stay inside, Yegna [Girl Effect's youth brand in Ethiopia] showed us new possibilities for girls. It inspires us to be and create the change we want to see.”

— Girl, Ethiopia, 17 years old

1.4X

less likely to believe that girls should feel embarrassed about menstruation among people who engage with our content in Ethiopia

OUR IMPACT
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“In a community where we were repeatedly told to stay behind, stay quiet or stay inside, Yegna [Girl Effect's youth brand in Ethiopia] showed us new possibilities for girls. It inspires us to be and create the change we want to see.”

— Girl, Ethiopia, 17 years old

1.4X

less likely to believe that girls should feel embarrassed about menstruation among people who engage with our content in Ethiopia

OUR IMPACT
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150M+

people reached in total

16%

increase in access to sexual
health services in India

460K

girls vaccinated in zero-dose communities by the Tanzanian government, supported by our demand generation activities

32%

increase in HPV vaccine uptake
in Malawi

22%

increase in awareness of cervical cancer in Ethiopia

13%

increase in intended contraception use in India

3X

as likely to know of the HPV vaccine in Ethiopia

1.5X

more likely to know where to access sexual and reproductive health information in Ethiopia

OUR IMPACT
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150M+

people reached in total

23M+

girls vaccinated in zero-dose communities by the Tanzanian government, supported by our demand generation activities

460K+

girls in zero-dose communities vaccinated in partnership with local government

32%

increase in HPV vaccine uptake in Malawi

16.5%

increase in access to sexual health services in India

13%

increase in intended contraception use in India

3X

as likely to know of the HPV vaccine in Ethiopia

1.5X

more likely to know where to access sexual and reproductive health information in Ethiopia