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In Ethiopia, we help girls stay in school, access vital health services, earn a dignified living, and thrive.

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Collaborative partnerships power our impact

ETHIOPIA

OUR IMPACT

5.7M

people reached in 2024

35K

girls vaccinated with the single-dose HPV vaccine, with our support as a key partner to the Ministry of Health

22%

increase in cervical cancer awareness after engaging with our content

3X

as likely to know about the HPV vaccine after engaging with our content

50%

of those aware of the HPV vaccine say they learned about it from our TV drama, compared with 22% who say they learned about it from health professionals

1.5X

more likely to know where to access sexual reproductive health information after engaging with our content

1.4X

less likely to believe that girls should feel embarrassed about menstruation after engaging with our content

73%

of people who watch our TV drama content report changing their attitudes about child protection

67%

of people who watch our TV drama report changing their attitudes toward early marriage

54%

of people who watch our TV drama report improved knowledge about economic livelihoods

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ETHIOPIA’S

12 MILLION+
GIRLS FACE
IMPOSSIBLE ODDS

75% don't receive secondary education.

40% of girls are married before the age of 18
and 3.5 million are married before the age of 15.

→ Extremely limited access to basic health
care, including life-saving vaccines, threatens girls’ futures.

OUR FOCUS AREAS

1

Improving Adolescent Health

2

Supporting Adolescent
Education

3

Enabling
Adolescent
Livelihoods

Investing in Ethiopian girls now means shaping a future where everyone can thrive.

We improve knowledge
and access to services across:

→ Entrepreneurship

→ Gender Equality in Education

→ Economic Inequality

→ Cervical Cancer Prevention

→ Job Readiness

→ Immunization

→ Menstrual Health Management

→ Secondary School Transition

→ School Retention

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“I have learned that I should save half of my money and use the other half. I used to not have a budget when I go to the market but now that has changed. I have started saving.”

— Young Person, Ethiopia

A snapshot of our work

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Yegna—meaning ‘ours’ in Amharic
—transforms lives across Ethiopia through the power of storytelling.

What began as the country's first teen TV drama has evolved into a nationwide movement, reaching millions through television, radio shows, digital platforms, music, and youth clubs. By tackling real issues that Ethiopian girls face daily, from health choices to early marriage, Yegna inspires young people to find their voice, build confidence, and create positive change in their communities.

“Girl Effect is driven by the girls we serve. We work to empower every Ethiopian girl with the confidence, knowledge, and opportunities to break barriers and shape her future. By addressing challenges like education, menstrual health, child marriage, and economic empowerment, we're directly transforming lives and uplifting entire communities across Ethiopia.”

Lidya Mulat

Country Director — Ethiopia

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Young people are at the heart of all we do.

Together, we design, create, and evaluate initiatives that amplify youth voices, challenge gender norms, and create impact across health, education, and economic livelihoods. Our meaningful youth engagement happens through three key approaches: Youth Advisory Panels, Youth Creator Networks, and Young Professionals.

Our approach to youth participation

Simen +

Simen

18, Youth Advisor

Erer, Somali Region

Zelalem +

Zelalem

25, Youth Advisor

Addis Ababa, Oromia Region

HEWAN +

HEWAN

22, Youth Advisor

Amhara Region

PARTNER WITH US

Ready to explore opportunities to unlock
the power of girls in Ethiopia?